At capacity — 1 slot open for Q3

Who is Rahul Marthak?

Rahul Marthak is a fractional SEO Head for startups. He doesn't sell traffic or scores. He builds organic revenue pipelines that compound across Google and LLM citations.

Rahul Marthak
Rahul Marthak in office
Rahul Marthak presenting
THE SHIFT

Traffic is vanity. Pipeline is sanity.

For 7 years, Rahul has watched startups bleed capital on agencies that deliver massive traffic graphs but zero qualified leads. The game has changed. Discovery-based sales via LLMs and revenue-intent SEO is the only way forward.

Startups need buyers, not visitors
LLMs drive discovery-based sales
Technical architecture dictates growth

The Old Way

The traditional agency model is broken.

  • Chasing high-volume, zero-intent keywords
  • Reporting on "readability scores" and technical audits
  • Ignoring AI search (ChatGPT, Perplexity) completely

The Fractional Way

Built for the modern buyer journey.

  • Mapping the entire buyer journey to search intent
  • Measuring success in MRR and pipeline generated
  • Dominating LLM citations and entity graphs
THE PLAYBOOK

The Pipeline Architecture

A proven, systematic approach to constructing an organic growth engine that operates efficiently at scale.

PHASE 01

Technical Dominance

A fast, perfectly structured site architecture. If search engines and AI crawlers can't understand your site instantly, your content is dead on arrival.

PHASE 02

Revenue-Intent Content

We don't write for traffic; we write for buyers. Targeting bottom-of-funnel queries, comparison pages, and solution-aware topics that convert directly to pipeline.

PHASE 03

Entity & LLM Signals

Optimizing for the AI era. Building the digital authority and knowledge graph relationships required to be the recommended solution in ChatGPT, Perplexity, and Gemini.

The Data Advantage: Rahul also built his own proprietary analytics platform, sneo.ai, which allows him to bypass manual analysis and instantly turn your raw Google Search Console data into predictive revenue models. This eliminates guesswork and accelerates the strategy.

2M+ organic traffic. 23,000+ monthly leads. Built by Rahul Marthak.

Every engagement measured on revenue output. Real Google Search Console data below.

Health Tech Startup
Under NDA
Currently engaged
1.1M
Total clicks
80M
Impressions
1.4%
Avg CTR
260K
Clicks/mo
13.1M
Impressions
5K+
LLM citations
7,000+
Leads/mo
Phodu Club
10x ROI
Currently engaged
1.34M
Total clicks
71.7M
Impressions
1.9%
Avg CTR
₹3.6Cr
SEO revenue
7,500+
Leads
200K+
Traffic/mo
₹1.2Cr
One cycle
UPSC Prep Platform
Acquired
1 year engagement
101K
Total clicks
6.03M
Impressions
1.7%
Avg CTR
101k
Clicks/mo
6.03M
Impressions
450
LLM citations
2,800
Leads/mo
iScalePro
B2B SaaS
2 year engagement
127K
Total clicks
4.53M
Impressions
2.8%
Avg CTR
20K+
Visits/mo
150+
Enquiries
INR 10L
Revenue
34+
B2B leads
mesha
B2B SaaS
8 months · startup exited
57K
Total clicks
15.5M
Impressions
0.3%
Avg CTR
17K+
Traffic/mo
13,255
Keywords
$100K
Pipeline
100+
Leads/mo
ParallelHQ
B2B
Currently engaged
6.66K
Total clicks
2.22M
Impressions
0.3%
Avg CTR
6.66k
Clicks/mo
2.22M
Impressions
160
LLM citations
30
Leads/mo
Engagement structure

6 months with Rahul Marthak. Full revenue ownership.

His base retainer funds execution. Performance bonus is paid at Month 6 — only if he hits the agreed pipeline milestone. Rahul determines scope and growth target after your discovery call.

01
Day 1
Kickoff
Rahul launches all three workstreams simultaneously. Audit, technical fixes, content production, outreach — he starts everything from Day 1.
02
Month 1–3
Build Phase
Rahul builds the infrastructure. Content engine hits velocity. Links acquiring. Early ranking signals visible. He sends you monthly reports tracking commercial KPIs.
03
Month 4 Checkpoint
Performance Review
Rahul presents a structured performance review. Ranking trajectory, pipeline attribution, AI citation progress. If his momentum isn't there — you exit. No further obligation.
04
Month 6
Goal Review
Rahul delivers a full before/after analysis. If he hits the agreed milestone, performance bonus is invoiced. Compounding is at peak. You discuss renewal or handover.
Discovery Call

Let's talk about your organic growth engine.

30 minutes with Rahul Marthak. He'll walk through where you stand in Google and AI search, what your competitive landscape looks like, and whether a 6-month engagement with him makes sense for your stage.

Rahul Marthak Book a Discovery Call